Non-communicable diseases (NCDs) – such as heart disease, stroke, cancer and chronic respiratory disease – now account for more global deaths than HIV, malaria, tuberculosis, diarrhoea and all other communicable diseases combined.
NCDs are not passed from person to person. They are typically of a long duration and progress slowly. The most common NCDs include cardiovascular diseases (such as heart attacks and stroke), cancers, chronic respiratory diseases (such as chronic obstructive pulmonary disease and asthma), and diabetes. NCDs share several common, modifiable risk factors – tobacco use, harmful alcohol use, physical inactivity, and unhealthy diet. Mitigating the effects of these common risk factors is critical to combatting NCDs worldwide.
PSI-Caribbean developed the Core brand which aims to address the four main NDCs that affect the region namely heart disease, cancer, diabetes and chronic respiratory conditions. The Core– Healthy Lifestyles program combines elements of fitness and exercise, with elements of a healthy lifestyle that include: healthy/mindful eating; sugar content; food groups; portion distribution and sleep. The program uses a multi-pronged approach to achieve key behaviour change among youth, their families, schools, youth groups and other key influencers by reducing the behavioural risk factors associated with NCDs. PSI-C works in collaboration with other local business partners; NGO partners and consultants to reach the youth and their communities.
Cervical Cancer is one of the most preventable and curable forms of cancer, as long as it is detected early and managed effectively. New diagnoses can be reduced in two ways, HPV vaccination and screening of the cervix with follow on treatment of early changes before cancer appears. However, despite the availability of vaccination, screening and preventive treatment, those services are not yet reaching enough girls and women, especially those living in the developing world, where screening and vaccine coverage remain very low. Currently, most women diagnosed with cervical cancer are diagnosed with advanced cancers, where the opportunity for a cure is small.
PSI-Caribbean is working in close collaboration with the Ministry of Health to increase primary prevention by supporting and boosting the HPV vaccination efforts, and to increase secondary prevention by offering new technologies in screening while strengthening the existing screening services.
In addition to our partnership with the Ministry of Health, PSI-C has partnered with other local business partners and NGOs that are passionate and committed to working together to reduce the prevalence of cervical.